Focus Without Force

Free ADHD Founder Jumpstart 

 2-Week ADHD friendly Course to Help You Work With Your Brain, Not Against It

Next Cohort: October 15

If you’re an ADHD founder who’s tired of the start–stop cycle, this is your reset.

In just 2 hours live + 10 minutes a day for 2 weeks, you’ll learn how to ride your high-focus waves, recover from low-focus days, and actually finish what matters, all using neuroscience, not willpower.

Only 20 spots available***

Course Instructor: Ester Neznanova

Led by 5x founder, corporate innovator, neuroscience habit hacking expert

“For most of my founder journey, I thought ADHD was my biggest flaw.
I could have bursts of 2 a.m. creative genius — then spend a week avoiding my inbox.
I’d start 10 projects in a blaze of excitement… and finish maybe 2.

It wasn’t laziness. It wasn’t lack of ambition.
It was just my brain firing differently.

The turning point came when I started deeply researching neuroscience and understood neurodiversity and the roles of adrenaline and dopamine. I realized my brain wasn’t broken, it was built differently. And if I stopped forcing it into systems that worked for other people, and instead worked with my natural cycles, I could actually harness my creativity, rapid problem-solving, and pattern recognition without burning out.

That shift changed everything for me. And now, I’m giving you the exact starter toolkit I wish I’d had years ago.”

What’s included

  • Fully Online, Built for ADHD Brains – Join from anywhere, with short, high-impact sessions and tools you can use immediately.

  • A 2-hour live workshop and a week of daily tools packed with science-backed tools

  • Real-time support through group chat

  • Only 20 seats for maximum impact

Start date: October 15

Outcomes

  • Crystal-clear insight into your unique ADHD patterns

  • A neuroscience-backed toolkit tailored to how you operate

  • A sustainable ADHD management system to help you stay focused and energized long after the program ends

Programming

Week 1: Focus Without Force

You’ll learn foundational elements of your ADHD brain:

  • Understand Your Brain: Learn why you can’t focus on demand and what’s actually happening in your head

  • Recognize Your Cycles: Learn to spot natural focus rhythms and schedule deep work when you’re sharpest

  • Build ON Switches: Learn how to drop into flow when it matters (deck prep, investor updates, big strategy blocks)

  • Create OFF Switches: Stop firefighting and doomscrolling, reset attention fast

  • Design Your Productivity Plan: Build a 7-day plan that matches your energy and priorities

🎯 Leave with a clear, founder-ready productivity plan for the week ahead!

Limited to 20 founders so everyone gets coaching time.
Recording available to attendees.

Week 2: Create Your ADHD Operating System

Turn Chaos into a Playable System

By the end of the week, you’ll have a personal + team productivity ecosystem mapped out — from your daily rituals to company-wide rhythms — so you can lead with clarity and protect your energy as you scale:

  • Externalize Your Brain: Set up simple tools (task capture, calendars, reminders) so nothing slips through the cracks

  • Streamline Decisions: Use quick decision frameworks to stop overthinking small stuff and save brainpower for what matters

  • Batch & Sequence Work: Group similar tasks to reduce context-switching and get more done with less energy drain

  • Design Reward Loops: Add dopamine hits and micro-wins that keep you moving forward without burning out

  • Create Weekly Rituals: Build a repeatable system for planning, reviewing, and resetting every week

🎯 Leave with your first version of a personal “operating system” that keeps you focused and on track — even on chaotic founder days.

Program Pricing

$55

What’s Included:

✅ All course lectures
✅ 4 live Zoom calls
✅ All course practices
✅ Downloadable workbook
✅ Access to Zoom recordings
✅ 6-month access to all materials & chat
✅ Telegram group access

Why This Works

Because It’s Built for ADHD Brains…

  • Short, actionable lessons — no overwhelm

  • Immediate wins you can feel on Day 1

  • Uses your brain’s natural energy cycles and dopamine needs

  • Designed by an ADHD founder who’s lived it

Start date: September 15

Our 4-week live, science-backed program is geared towards helping startup founders recover from burnout and build long-term resilience.

What’s included

  • Fully online experience—join from anywhere

  • Weekly 2-hour live sessions packed with science-backed tools

  • Real-time support through group chat

  • Up to 12 participants in each cohort

Outcomes

  • Crystal-clear insight into your unique burnout patterns

  • A neuroscience-backed toolkit tailored to how you operate

  • A sustainable recovery rhythm plan to help you stay balanced and energized long after the program ends

Programming

Week 1: Understand your brain + get practical tools to manage take control of focus and

Focus Without Force: 4 ADHD-Friendly Productivity Shifts You Can Use Today

  • Understand Your Cycles: discover how to trigger hyperfocus on command, ride it without burning out, and quickly reboot your attention when focus dips

  • Build “ON switches” that help you drop into flow when it matters (deck prep, investor updates, big strategy blocks)

  • Create your “OFF switches” that let you step away from firefighting mode to focus on what really moves the business forward.

  • Find your Peak Windows: identify your best brain times for deep work, quick wins and creative bursts

  • Q&A time so you leave with a clear plan

Limited to 20 founders so everyone gets coaching time.
Recording available.


Part 2: 1-Week ADHD Mini-Course (Value: $227)

Delivered in short, ADHD-friendly tools and prompts in group chat (<10 min each):

  • Day 1: Peak Windows Mapping

  • Learn the Personal ADHD System: a way to approach your own productivity system design without launching systems and abandoning them 3 weeks later

  • Day 2: Your 1 Micro-Win Habit

  • Day 3: Start Ritual for Instant Focus

  • Day 4: Novelty Triggers for Dopamine Boosts

  • Day 5: 3-Minute Reset Plan

  • Day 6: Live Q&A (optional)

  • Day 7: Recap + your personalized ADHD productivity map