
Focus Without Force
Free ADHD Founder Jumpstart
2-Week ADHD friendly Course to Help You Work With Your Brain, Not Against It
Next Cohort: October 15
If you’re an ADHD founder who’s tired of the start–stop cycle, this is your reset.
In just 2 hours live + 10 minutes a day for 2 weeks, you’ll learn how to ride your high-focus waves, recover from low-focus days, and actually finish what matters, all using neuroscience, not willpower.
Only 20 spots available***
Course Instructor: Ester Neznanova
Led by 5x founder, corporate innovator, neuroscience habit hacking expert
“For most of my founder journey, I thought ADHD was my biggest flaw.
I could have bursts of 2 a.m. creative genius — then spend a week avoiding my inbox.
I’d start 10 projects in a blaze of excitement… and finish maybe 2.
It wasn’t laziness. It wasn’t lack of ambition.
It was just my brain firing differently.
The turning point came when I started deeply researching neuroscience and understood neurodiversity and the roles of adrenaline and dopamine. I realized my brain wasn’t broken, it was built differently. And if I stopped forcing it into systems that worked for other people, and instead worked with my natural cycles, I could actually harness my creativity, rapid problem-solving, and pattern recognition without burning out.
That shift changed everything for me. And now, I’m giving you the exact starter toolkit I wish I’d had years ago.”
What’s included
Fully Online, Built for ADHD Brains – Join from anywhere, with short, high-impact sessions and tools you can use immediately.
A 2-hour live workshop and a week of daily tools packed with science-backed tools
Real-time support through group chat
Only 20 seats for maximum impact
Start date: October 15
Outcomes
Crystal-clear insight into your unique ADHD patterns
A neuroscience-backed toolkit tailored to how you operate
A sustainable ADHD management system to help you stay focused and energized long after the program ends
Programming
Week 1: Focus Without Force
You’ll learn foundational elements of your ADHD brain:
Understand Your Brain: Learn why you can’t focus on demand and what’s actually happening in your head
Recognize Your Cycles: Learn to spot natural focus rhythms and schedule deep work when you’re sharpest
Build ON Switches: Learn how to drop into flow when it matters (deck prep, investor updates, big strategy blocks)
Create OFF Switches: Stop firefighting and doomscrolling, reset attention fast
Design Your Productivity Plan: Build a 7-day plan that matches your energy and priorities
🎯 Leave with a clear, founder-ready productivity plan for the week ahead!
Limited to 20 founders so everyone gets coaching time.
Recording available to attendees.
Week 2: Create Your ADHD Operating System
Turn Chaos into a Playable System
By the end of the week, you’ll have a personal + team productivity ecosystem mapped out — from your daily rituals to company-wide rhythms — so you can lead with clarity and protect your energy as you scale:
Externalize Your Brain: Set up simple tools (task capture, calendars, reminders) so nothing slips through the cracks
Streamline Decisions: Use quick decision frameworks to stop overthinking small stuff and save brainpower for what matters
Batch & Sequence Work: Group similar tasks to reduce context-switching and get more done with less energy drain
Design Reward Loops: Add dopamine hits and micro-wins that keep you moving forward without burning out
Create Weekly Rituals: Build a repeatable system for planning, reviewing, and resetting every week
🎯 Leave with your first version of a personal “operating system” that keeps you focused and on track — even on chaotic founder days.
Program Pricing
$55
What’s Included:
✅ All course lectures
✅ 4 live Zoom calls
✅ All course practices
✅ Downloadable workbook
✅ Access to Zoom recordings
✅ 6-month access to all materials & chat
✅ Telegram group access
Why This Works
Because It’s Built for ADHD Brains…
Short, actionable lessons — no overwhelm
Immediate wins you can feel on Day 1
Uses your brain’s natural energy cycles and dopamine needs
Designed by an ADHD founder who’s lived it
Start date: September 15
Our 4-week live, science-backed program is geared towards helping startup founders recover from burnout and build long-term resilience.
What’s included
Fully online experience—join from anywhere
Weekly 2-hour live sessions packed with science-backed tools
Real-time support through group chat
Up to 12 participants in each cohort
Outcomes
Crystal-clear insight into your unique burnout patterns
A neuroscience-backed toolkit tailored to how you operate
A sustainable recovery rhythm plan to help you stay balanced and energized long after the program ends
Programming
Week 1: Understand your brain + get practical tools to manage take control of focus and
Focus Without Force: 4 ADHD-Friendly Productivity Shifts You Can Use Today
Understand Your Cycles: discover how to trigger hyperfocus on command, ride it without burning out, and quickly reboot your attention when focus dips
Build “ON switches” that help you drop into flow when it matters (deck prep, investor updates, big strategy blocks)
Create your “OFF switches” that let you step away from firefighting mode to focus on what really moves the business forward.
Find your Peak Windows: identify your best brain times for deep work, quick wins and creative bursts
Q&A time so you leave with a clear plan
Limited to 20 founders so everyone gets coaching time.
Recording available.
Part 2: 1-Week ADHD Mini-Course (Value: $227)
Delivered in short, ADHD-friendly tools and prompts in group chat (<10 min each):
Day 1: Peak Windows Mapping
Learn the Personal ADHD System: a way to approach your own productivity system design without launching systems and abandoning them 3 weeks later
Day 2: Your 1 Micro-Win Habit
Day 3: Start Ritual for Instant Focus
Day 4: Novelty Triggers for Dopamine Boosts
Day 5: 3-Minute Reset Plan
Day 6: Live Q&A (optional)
Day 7: Recap + your personalized ADHD productivity map